Karma Communications

Marketing services group

Date Invested
May 2011

At a glance

Top 5
independent UK digital marketing agency
communications agency in Sunday Times Best Companies to work for
acquisitions completed to build out the offer

Karma is a marketing services group with a fully integrated offer and a strong focus on digital and new media channels. Karma aims to provide a best-in-class integrated offering to its clients and has capitalised on the increasing demand for mobile and digital services.

Our partnership

Working with Karma, we helped to achieve growth through the organic development of the business, and by acquisition. 3 further businesses were acquired, in digital, mobile and data, expanding Karma’s offering. We provided significant support in relation to these acquisitions, as well as assisting with the post-acquisition integration of the various businesses.

The Karma team was also strengthened with the recruitment of a number of senior executives with outstanding reputations in the industry. Having become one of the UK’s leading integrated independent marketing agencies, Karma was acquired by Accenture in November 2016.

"Phoenix’s support and advice was instrumental in helping us build and develop the Karma Comms Group into the UK’s leading independent marketing services business.”

Ben Bilboul, CEO of Karma